RBML Boosts Course Completion Rate by 45% with Tenneo LMS
July 2, 2025Hero MotoCorp Boosts Employee Productivity and Sales by 25% with Tenneo LMS
Client:
Hero MotoCorp
Industry:
Motor Vehicle Manufacturing
Tenneo streamlined training efforts, provided robust reporting, facilitated virtual classroom training, ensured single-channel access to resources, and enhanced user management for Hero. This transformation led to a 40% increase in cross-functional collaboration, improved accessibility for their extensive workforce, elevated product knowledge resulting in a 25% boost in sales team productivity, and effective technical training with a 35% reduction in defects and a 10% increase in parts production efficiency. Hero MotoCorp's partnership with Tenneo positively impacted employee performance, collaboration, and overall customer satisfaction, reinforcing its position as a global industry leader.
About the Client
Hero MotoCorp Limited is an Indian multinational motorcycle and scooter manufacturer headquartered in New Delhi. It is one of the world's largest two-wheeler manufacturers and has a market share of about 46% in the Indian two-wheeler industry. With Innovation at its core, Hero MotoCorp continues to provide mobility to the aspirations of millions in over 40 countries, 110mn satisfied customers, 9000+ customer touch points, 37+ years of excellent service.
Business Requirement
- Unified Learning Platform for BUs
Hero MotoCorp needed a unified platform to comprehensively train its Sales and Parts BUs. The goal was to ensure that both teams had access to a consolidated resource hub, fostering cross-functional collaboration and knowledge sharing.
- Awareness and Product Knowledge
For its Sales BU, Hero MotoCorp required a mechanism to create awareness and deepen product knowledge among its sales force. The aim was to empower sales personnel with in-depth insights into the company's offerings.
- Accessibility of Learning Material
Hero MotoCorp was keen on making learning materials easily accessible to its diverse workforce spread across various locations. The focus was on providing convenient access to training content to bridge geographical gaps.
- Product Training and Updates
Specifically for the Sales BU, Hero aimed to deliver prompt product training and updates. This was crucial to ensure that the sales force remained well-versed in the latest product information and could effectively compare Hero's offerings with competitors.
- Video-Based Training for Parts BU
The Parts BU required specialized technical training regarding vehicle parts. The organization sought to implement video-based training modules tailored to the unique needs of this BU.
Key Challenges
- Diverse Learning Needs Across BUs
With three distinct Business Units, each with unique learning requirements, Hero MotoCorp grappled with the complexity of providing tailored training. The wide product range added to the complexity. Tenneo recognized the need to harmonize these distinct requirements while maintaining efficiency. There was also the need for a unified learning platform for all the BUs.
- Transition from Traditional Methods
The shift from traditional classroom training to digital learning was challenging, as employees were accustomed to conventional approaches. Hero MotoCorp needed a seamless transition strategy to ensure acceptance and minimize disruptions.
- Inadequate Learning Experience
The automotive sector has tangible products at its core, and the employees have to be trained in a way that allows them to look and feel the product. However, as the world has transitioned to online learning, providing experiential learning has become a challenge. Historically, employees found the learning experience less engaging and interactive, resulting in lower enthusiasm for training programs. This posed a hurdle to the organization's goal of boosting employee knowledge and performance.
- Tracking Progress and Assessments
Without a robust learning system in place, Hero MotoCorp struggled to track employee progress and assess the effectiveness of training initiatives. This lack of data-driven insights hindered the ability to refine and optimize learning programs.
- Product Training for Sales BU
Providing timely and relevant product knowledge updates to the Sales BU was a constant challenge. The delay in disseminating critical information impacted the BU's competitiveness and customer experience.
- Technical Training for Parts BU
The technical nature of Parts BU's work demanded specialized training. Hero MotoCorp needed a solution to bridge the knowledge gap among Parts employees, ensuring they were well-versed in vehicle components and assembly techniques.
Tenneo’s Approach & Solutions
- Unified Learning Platform for Different BUs
Tenneo seamlessly integrated Hero MotoCorp's Sales and Parts Business Units into a unified learning platform. This consolidation streamlined training efforts, ensuring that both teams could access resources, share knowledge, and collaborate effectively.
- Enhanced Reporting and Visibility
Tenneo LMS provided a robust reporting tool that provided real-time insights into learning progress and performance. Hero MotoCorp could now track employee development with precision and make data-driven decisions to improve training outcomes.
- Customization for Virtual Training
To facilitate virtual classroom training, Tenneo integrated Google Meet into the LMS. This feature enabled Hero MotoCorp to conduct interactive remote training sessions efficiently, overcoming geographical barriers.
- Single-Channel Access
Hero MotoCorp's entire workforce gained access to a single platform, simplifying the learning experience. Employees could conveniently explore a wide array of training materials and resources anytime, anywhere.
- SCORM-Supported Learning Environment
Tenneo's LMS offered a SCORM-supported environment, ensuring compatibility with various content types and industry standards. This flexibility allowed Hero MotoCorp to develop and deliver engaging, interactive training modules.
- Compliance Training Module
Hero MotoCorp's Parts Business Unit benefited from a specialized compliance training module, ensuring that employees remained updated on warranty phases and compliance regulations.
- Video Library for Product Training
To enhance product knowledge among the Sales BU, Tenneo LMS incorporated a video library. This resource-rich repository facilitated engaging and effective product training sessions.
- HRIS Integration for User Management
A seamless integration with Hero MotoCorp's HR Information System (HRIS) enhanced user management capabilities. This integration streamlined user access and permissions, reducing administrative complexities.
Impact
- Enhanced Cross-Functional Collaboration
The unified learning platform boosted collaboration between Hero MotoCorp's Sales and Parts BUs, resulting in a 40% increase in inter-BU collaboration and a 65% growth in customer satisfaction.
- Accessible Learning Resources for a Widespread Workforce
The tailored learning solution ensured easy accessibility of resources for over 75,000 employees, fostering skill development and knowledge-sharing across regions.
- Elevated Product Knowledge and Quality Comparisons
Sales teams' deeper product knowledge led to a 25% boost in employee productivity and sales.
- Effective Technical Training through Video Modules
Video-based training modules for the Parts BU resulted in a 35% decrease in defects and a 10% increase in parts production efficiency.
